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You’re an industry expert with knowledge to share. Showcase your industry expertise with our community February 24 – 28 in San Francisco. Get recognition from industry colleagues and take advantage of unparalleled networking opportunities with other cyber security and risk management professionals, industry authorities, and thought leaders from around the world.
Call for Speakers for Full Conference tracks and Learning Labs closes:
Friday, August 2 (11:59 PM Pacific Time).
Call for Speakers for Hackers & Threats tracks and RSAC Sandbox, closes:
Friday, August 16 (11:59 PM Pacific Time).
Complying with GDPR, CCPA and emerging state laws requires a good technical and business understanding of ad tech in order to assess relationships with a wide range of partners.
For a deeper dive into the nuts and bolts of ad tech, please join us on Wednesday, April 8th, from 10am – 12pm Eastern Time for a training on data collection methods and business models for tracking, analytics, and advertising. Topics will include: basic ad delivery and reporting, online and mobile platforms and data flows, real-time bidding (RTB), and analytics as well as an overview of the current discussions on the future of ad tech.
Participants will gain an understanding of:
- How browsers work and why default browser settings matter when performing a cookie audit of a website.
- How online advertising works, including the intricacies of real-time bidding and the interplay between the various participants in the ad-ecosystem.
- An overview of the ideas being discussed in response to the phasing out of support for third-party cookies and the working groups and standards efforts to follow to track the post-cookie discussions.
Expert Speakers Include:
- Christy Harris, Director of Technology & Privacy Research, Future of Privacy Forum
- Dr. Rob van Eijk, Managing Director, Europe, Future of Privacy Forum
Please register as soon as possible, as space is limited.
This event will ONLY be live-streamed for remote participation and will be recorded.